site a b c strategy seo to survive in google updates by AI answers confusing

A – Audit & Technical Excellence

B – Build Quality Backlinks

C – Content Quality & User Focus

want to build 3 sites strategy to survive with goolge updates.

3 different types content strategy for same nichie  ex: sarkari job portals india

Site A: higherchial content hub  deep level

1. /jobs/jobtype/job-post,
2. /jobs/location/org/jobpost/
3. /jobs/location/job-post/
4. /job/education/job-post/

Problem: i identified  google only choosing fresh content over a well structred conter hub and well detailed piller post.

Solution: its better go with top level posting like news sites. and never update that post evetunally delete. but the problem for new sites unbale to understand topical relevancy at least we need 2 level content hub.

Site B: Strategry Mid level 2 level

1. /jobs/jobtype/job-post,
2. /jobs/location/job-post/
3. /job/education/job-post/

here ignored organization level possting becuase its already in the location and skipping going deep.

Site C: top level posting

/jobs/job-post,

or /job-post,

but the Problem building content relevancy maybe tough.

my guess building site B looks betters.

the challeges in sarakari job Portals.

repeate same notifcations ex: dsssb pharmacist jan 2025  and dsssb pharmacist homepathic aug 2025, dsssb various posts including pharmacist ayurveda & allopathic (forest guard, engineer) aug 2025

these kind of keywords confuse to rank. and high authrotiy websites & new sites rank dsssb recruitment 2025 , dsssb pharmacist 2025, je, foresguard for that latest dsssb recruitment 2025   for that specific time.

we are maintaing all kind of pages seems to be pluff rmay ranks for confused terms user intent didn;t match higher bounce rates, low on page time leading to unhelpful content hcu penalty.

building an authority sites atleast it takes 3 years and lot of resources for building backlinks (90% not works wasted resources).

so help me the correct path.

The GPT response

You’re thinking about the right issues — topical depth, freshness bias, duplicate notification overlap, and long-term authority. Let me break this down into a practical 3-site strategy for sarkari job portals in India that balances Google update survival with content efficiency.

🔑 Core SEO Facts You Must Work With

1. Google prefers freshness → News-like updates often outrank structured hubs in this niche.

2. User intent is fragmented → One notification spawns 10+ variations (by job type, org, location).

3. Authority takes years → Backlink building in this niche has diminishing returns unless combined with quality hubs.

4. Helpful Content Update risk → Thin/duplicate pages across variations = high penalty risk.

So the best approach is multi-site segmentation with different content philosophies, so you can test and hedge risk.

🚀 Site Strategy Breakdown

Site A – Hierarchical Hub (Deep Structure)

• Format: /jobs/jobtype/job-post/, /jobs/location/org/job-post/, /jobs/education/job-post/

• Role: Long-term authority + evergreen reference.

• Best Use:

  • Pillar guides: “DSSSB Recruitment Process Explained (Updated 2025)”

  • Silo pages (job type, location, education) → act as evergreen clusters.

  • Detailed, structured, schema-rich content.

• Problem: Will lose in short-term freshness races.

• Solution: Don’t chase every notification → focus on reference-value content and let Sites B/C handle breaking news.

🔹 Site A = “Library + Knowledge Base” → built for trust and backlinks.

Site B – Mid-Level 2-Tier (Balanced) ✅ (your best bet for now)

• Format: /jobs/jobtype/job-post/, /jobs/location/job-post/, /jobs/education/job-post/

• Role: Main traffic driver (balanced between freshness & topical depth).

• Best Use:

  • Publish each notification as a standalone post (freshness advantage).

  • Organize them in 2-level hubs (jobtype/location/education).

  • Keep organization-level silos optional (because they get covered in location hubs).

• Why Best?

  • Fresh posts for Google’s freshness bias.

  • Hubs ensure topical relevance (avoid “random news site” look).

  • Less resource-heavy than Site A but not thin like Site C.

🔹 Site B = “News + Organized Archive” → best balance of ranking + UX.

Site C – Top-Level Posting (News Style)

• Format: /job-post/ or /jobs/job-post/ (flat structure)

• Role: Quick, fresh, disposable traffic (short lifecycle pages).

• Best Use:

  • Post breaking notifications with minimal silos.

  • Auto-expire/delete/archive old notifications (reduce bloat).

  • Fast indexing with schema + push to Google News.

• Problem: Hard to build topical relevance & long-term authority.

• Solution: Use only for speed + freshness, not evergreen traffic.

🔹 Site C = “Real-time Job Alerts” → like a newswire.

🧩 Handling Duplicate/Confusing Notifications

Example:

• DSSSB Pharmacist Jan 2025

• DSSSB Pharmacist Homoeopathic Aug 2025

• DSSSB Various Posts (includes Pharmacist) Aug 2025

Fix:

• Create one master page per notification (/dsssb-recruitment-2025/).

• Inside it → sections for sub-posts (Pharmacist, JE, Forest Guard).

• For long-tail → create “contextual extracts” (e.g., /dsssb-pharmacist-recruitment-2025/) but canonicalize to the master.

• Use FAQ schema + jump links for intent variety.

This avoids bounce + confusion while still letting you target variations.

🎯 Recommended Path

• Run all 3 site models together (since you’re considering multi-sites anyway):

  • Site A → Knowledge base (long-term moat, backlink-friendly).

  • Site B → Main growth engine (news + silos).

  • Site C → Fast indexer (Google News, push alerts).

• But for resource efficiency in 2025 → focus 80% efforts on Site B.

Because:

• Site A = slow ROI (2–3 years).

• Site C = disposable, useful only with instant indexing authority.

• Site B = balanced, fits your resources, wins both freshness & relevance.

📌 Actionable Next Steps

1. Build Site B first → start publishing structured job notifications in silos.

2. Supplement with Site C → push “breaking jobs” (fast index, delete after expiry).

3. Gradually build Site A → evergreen guides, FAQs, and deep hubs for authority.

4. Use canonicals + clusters → avoid duplicate penalties.

5. Forget backlinks for now → focus on internal linking + topical coverage.

Gemini 2.0

Understanding the Core Problem: Freshness vs. Structure

You have correctly identified a key tension in SEO for news-like niches such as job portals: Google’s algorithm often prioritizes “freshness” for time-sensitive queries, sometimes favoring new, flat-URL pages over well-structured, evergreen content hubs. However, abandoning structure entirely makes it difficult to build topical authority, which is crucial for long-term survival and ranking for broader, more competitive terms.

The goal is to find a balance that signals both freshness and authority.

Analysis of Your Proposed Site Strategies

Here is a breakdown of the pros and cons of each strategy in the context of the Sarkari jobs niche.

Site A: Deep Hierarchical Content Hub

• URL Structure:
  • /jobs/jobtype/job-post
  • /jobs/location/org/job-post
  • /jobs/education/job-post
• Pros:
  • Maximum Topical Authority: This structure is excellent for signaling deep expertise to search engines. It creates logical silos of content, making it clear what your site is about.
  • Excellent for User Navigation: Users can easily browse by location, job type, or organization, which improves user experience.
  • Long-tail Keyword Opportunities: The deep structure naturally creates pages that can rank for very specific, long-tail queries (e.g., “DSSSB pharmacist jobs in Delhi for graduates”).
• Cons (as you identified):
  • Content Bloat & Duplication: The main risk is creating too many similar pages for the same job notification. For example, a single DSSSB job could appear under /delhi/dsssb/pharmacist-job/, /pharmacist/dsssb-pharmacist/, and /graduate/dsssb-pharmacist/. This can lead to keyword cannibalization and be flagged as unhelpful content.
  • Diluted Link Equity: Authority from backlinks gets spread thinly across many deep-level pages.
  • Freshness Signal Issue: A new job post buried deep in the structure (/location/org/job-post) might not be perceived as “fresh” as a top-level post (/dsssb-pharmacist-recruitment-2025/).

Site C: Top-Level Posting (News/Blog Style)

• URL Structure:
  • /job-post-slug
• Pros:
  • Maximum Freshness Signal: This structure is ideal for capturing “in the moment” search traffic. Google sees a new URL at the root or /jobs/ level and understands it’s new content.
  • Concentrated Authority: All backlinks and internal links point to a single page for that job, concentrating its authority.
  • Simple to Manage: Easy to publish and (as you noted) delete or de-index after the application deadline passes.
• Cons (as you identified):
  • Poor Topical Authority: This is the biggest drawback. The site becomes a collection of disconnected posts. It’s very difficult for Google to understand that you are an authority on “Sarkari Jobs” as a whole, rather than just a random source for individual job alerts.
  • Weak Internal Linking: Without a logical hierarchy, internal linking becomes manual and less effective. You lose the benefit of powerful, scalable hub pages.
  • Limited User Navigation: Users land on a job post and have no clear path to browse other relevant jobs by category, location, etc., leading to higher bounce rates.

Site B: Mid-Level 2-Level Hierarchy (The Hybrid Approach)

• URL Structure:
  • /jobs/jobtype/job-post
  • /jobs/location/job-post
  • /jobs/education/job-post
• Pros:
  • Balanced Authority and Freshness: This is the sweet spot. You establish clear, authoritative category pages (hubs) like /jobs/delhi/ or /jobs/pharmacist/, which build long-term value. The individual job posts within these hubs provide the necessary freshness signal.
  • Good Topical Relevance: The two-level structure is sufficient to create strong content silos and demonstrate expertise without the complexity and duplication risk of Site A.
  • Improved User Experience: Users can still navigate effectively. Someone interested in Delhi jobs can go to /jobs/delhi/ to see all current openings there.
  • Reduces Keyword Cannibalization: By eliminating the “organization” level in the URL, you reduce the number of potential duplicate pages for a single notification. The organization is a detail on the page, not a structural element of the URL.

Conclusion: Your guess is correct. Site B is the most robust and future-proof strategy. It balances the need for freshness with the long-term benefits of building topical authority and a good site structure, which is a core principle of Google’s guidance on creating helpful, user-focused content.

A Recommended Strategy Based on Site B (The “Hub and Spoke” Model)

To execute the Site B strategy effectively and address the challenges of duplicate notifications and user intent, consider the following implementation.

1. Structure: Hubs and Spokes

• Hub Pages (Pillar Content): These are your category pages. They are permanent and should be continuously updated.
  • Examples: /jobs/delhi/, /jobs/pharmacist/, /jobs/12th-pass/, /jobs/dsssb/.
  • Content on Hub Pages: These pages should list all active job postings in that category. When a job expires, it is removed from this list. This keeps the hub pages fresh and useful. They should also contain evergreen content about the category (e.g., “How to get a pharmacist job in the government,” “DSSSB exam patterns,” etc.).
• Spoke Pages (Individual Job Posts): These are the specific job notifications.
  • URL: /jobs/category/dsssb-pharmacist-recruitment-aug-2025
  • Freshness: These are published as new posts.
  • Lifecycle: Once the application deadline passes, you have a few options:
    1. Update and Redirect (Best for Authority): Update the page to state the deadline has passed and provide links to the “DSSSB Pharmacist” hub page or new, similar jobs. You can eventually redirect it to the main hub page (/jobs/dsssb/) to consolidate authority.
    2. Delete and 410: If the post has no backlinks or significant traffic, you can delete it and serve a 410 Gone status code. This tells Google the page is intentionally and permanently removed. This is cleaner than a 404.
    3. NoIndex: Mark the page as noindex but keep it for user reference. This is less ideal as it can lead to crawl budget waste over time.

2. Solving the “Repeated Notifications” Problem

This is a classic challenge. You have multiple DSSSB notifications, some for pharmacists, some for a mix of roles.

The Solution: Use Canonical URLs and a “Master” Page.

• Create a Master Recruitment Page: For a broad notification like “DSSSB Various Posts August 2025 (Forest Guard, Engineer, Pharmacist),” create a single, comprehensive post.
  • URL: /jobs/dsssb/dsssb-various-posts-recruitment-aug-2025/
  • Content: This page should detail all the roles in that single notification, with clear headings for each (Pharmacist, Forest Guard, etc.). This page targets the broad keyword “DSSSB recruitment 2025.”
• Handle Conflicting Keywords:
  • For the keyword “DSSSB Pharmacist Recruitment 2025,” your master page /jobs/dsssb/dsssb-various-posts-recruitment-aug-2025/ should rank. To help it, you can create a specific section on that page with an H2 tag like “DSSSB Pharmacist Vacancy Details.”
  • If a separate notification is released only for pharmacists (e.g., “DSSSB Pharmacist Homeopathic Aug 2025”), it gets its own new page: /jobs/dsssb/dsssb-pharmacist-homeopathic-recruitment-aug-2025/.
  • This way, each unique notification gets one unique page. You are not creating multiple pages for a single government announcement. This aligns with user intent and prevents content that Google might deem unhelpful.

3. Building Authority (The A, B, C of Your Title)

• A – Audit & Technical Excellence:
  • Site Speed: Crucial for user experience. Optimize images, use good hosting.
  • Mobile-First: Your site must be flawless on mobile devices.
  • Schema Markup: Use JobPosting schema on all job posts. This helps Google understand the details (deadline, salary, location) and can result in rich snippets in search results.
  • Clean URL Structure: Stick to the Site B strategy.
• B – Build Quality Backlinks:
  • You are right that 90% of backlink efforts can be wasted. Focus on quality over quantity.
  • Strategy: Create high-value “linkable assets.” Instead of trying to get links to a single job post (which expires), build links to your Hub Pages.
  • Examples of Linkable Assets:
    • A detailed guide on “How to Prepare for the DSSSB Exam.”
    • An analysis of “Upcoming Government Jobs in 2026.”
    • A salary comparison tool for different government roles.
  • Promote these assets to education portals, news sites, and forums. The authority will then flow from these powerful hubs down to your individual job posts through internal linking.
• C – Content Quality & User Focus:
  • Go Beyond the Notification: Don’t just copy-paste the official PDF.
  • Add Value: For each job post, include:
    • A clear, easy-to-read table with key dates, fees, and vacancy counts.
    • Direct links to the official notification and application portal.
    • Information on the syllabus and exam pattern.
    • Links to relevant study materials or prep guides (these can be your own hub pages).
  • User Intent: The user’s goal is to understand the job and apply. Make that process as easy as possible. This will improve on-page time, reduce bounce rates, and send strong positive signals to Google, helping you avoid HCU (Helpful Content Update) issues.

Final Recommendation

Adopt the Site B (Hybrid Hub-and-Spoke) strategy. It provides the best foundation for building long-term authority while remaining agile enough to capture time-sensitive search traffic. Focus on creating value-add content, building links to your permanent hub pages, and managing the lifecycle of individual job posts effectively. This approach is the most resilient against future Google updates because it is built on the timeless principles of E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) and a positive user experience.

Content managment issues

Why You Might Be Penalized While Others Are Not

The reason competitors with 5,000+ pages survive is that their site architecture and content strategy successfully manage the lifecycle of content. They have strong systems to differentiate between evergreen hubs and temporary spokes. Your site might be inadvertently signaling to Google that a large portion of its content is low-value, outdated, or duplicative.

Here are the likely reasons you’re being impacted:

1. High Ratio of “Thin” or “Expired” Content: If 4,950 of your 5,000 pages are expired job posts with minimal unique value (just a copy of the notification), Google’s crawlers might determine that the vast majority of your site is no longer helpful. Competitors might be aggressively pruning, redirecting, or improving their expired content, so their ratio of helpful-to-unhelpful pages is much better.
2. Keyword Cannibalization and Intent Confusion: This is the critical point you raised. You are creating multiple pages that compete for very similar search terms. Google’s algorithm gets confused about which page is the “best” answer.
3. Poor Internal Linking Structure: When you have many confusingly similar pages, your internal linking likely becomes messy. You might be linking back and forth between multiple “DSSSB Recruitment 2025” pages, further diluting authority and confusing Google’s crawlers.
4. Low User Engagement on Older Posts: Users landing on an expired job post from a Google search will bounce immediately. If this happens across thousands of your pages, it sends a massive, site-wide negative signal to Google that your content does not satisfy user intent. This is a primary trigger for an HCU penalty.

What’s Causing the Confusion? A Detailed Breakdown

Let’s analyze the examples you gave. The confusion arises because you are creating pages based on keywords rather than based on unique events or entities.

Incorrect Strategy (Creates Confusion):

• You create a page: /dsssb-recruitment-2025-updates/
• A new notification comes in August. You create a new page: /dsssb-recruitment-aug-2025/
• This August notification includes Pharmacist roles. You also create: /dsssb-pharmacist-2025-updates/
• The admit card is released for the August exam. You create a new page: /dsssb-admit-card-aug-2025/

Result: You now have four pages all competing for variations of “DSSSB recruitment 2025.” A user searching for the latest DSSSB news doesn’t know which to click, and neither does Google. This is a classic example of creating unhelpful content.

The Correct Content Management Strategy: Event-Based & Hub-and-Spoke

To fix this, you must shift your mindset from “one page per keyword” to “one page per unique event” and use a hub-and-spoke model.

1. Define Your Hubs (Evergreen Pages)

These are permanent pages that consolidate information about a topic. They should be updated, never deleted.

• /jobs/dsssb/ (The main DSSSB Hub)
• /syllabus/dsssb-pharmacist-syllabus/ (Evergreen Syllabus Page)
• /admit-card/ (A general page explaining how to download admit cards)
• /results/ (A general page for results)

2. Define Your Spokes (Event-Based Posts)

A “spoke” is a post about a single, discrete event, like a new recruitment notification or the release of an admit card for a specific exam.

The Correct Workflow in Action:

• Event 1: New Notification Released
  • DSSSB releases a single notification in August 2025 for Pharmacists, JEs, and Forest Guards.
  • You create one single post for this event.
  • URL: /jobs/dsssb/dsssb-various-posts-recruitment-aug-2025/
  • Title: DSSSB Recruitment August 2025 for Pharmacist, JE, Forest Guard Posts
  • Content: This page is the “master page” for this specific exam cycle. It should contain:
    • Full details of the notification.
    • A summary of the syllabus, with a link to your evergreen /syllabus/dsssb-pharmacist-syllabus/ page for full details.
    • Placeholders/sections for “Admit Card” and “Result” which initially say “To be released soon.”
• Event 2: Admit Card is Released for the August Exam
  • You DO NOT create a new page.
  • You update the original master post: /jobs/dsssb/dsssb-various-posts-recruitment-aug-2025/.
  • Change the Title: [Admit Card Out] DSSSB Recruitment August 2025…
  • Update the Content: Go to the “Admit Card” section on the page and add the download link and instructions.
  • Republish: Change the post’s publication date to today’s date to signal freshness to Google. Your CMS should allow this.
• Event 3: Result is Declared for the August Exam
  • Again, you update the same master post.
  • Change the Title: [Result Declared] DSSSB Recruitment August 2025…
  • Update the Content: Go to the “Result” section and add the link and details.
  • Republish the post with the current date.

Why this works:

• No Confusion: You have one single, authoritative URL for the entire lifecycle of one exam. Google knows exactly which page to rank for all related queries.
• Concentrated Authority: All backlinks and user signals for this recruitment event point to one URL, making it very strong.
• Excellent User Experience: A user can find everything about this specific exam—from notification to result—on one page. They don’t have to jump around.
• Signals Freshness Correctly: By updating the title and publish date, you tell Google the content is fresh and relevant now, without creating a new, competing URL.

Managing Outdated Posts (The 5000+ Page Problem)

Once an exam cycle is completely over (results are out, process is finished), what do you do with the page /jobs/dsssb/dsssb-various-posts-recruitment-aug-2025/?

1. Analyze its Value: Check Google Analytics and your backlink tool.
   • Has Backlinks or Gets Traffic? If yes, do not delete it. Update the page with a clear notice like, “This recruitment process is now complete. For the latest DSSSB jobs, please visit our DSSSB Recruitment Hub.” Then, 301 redirect this old post to your main /jobs/dsssb/ hub page. This passes the link equity to your evergreen hub.
   • No Backlinks and No Traffic? If the page has no value, you can delete it and set your server to return a 410 Gone status code. This is a clear signal to Google to de-index it. This is how you “prune” your site of unhelpful content.

By following this strict “One Page Per Event” and “Prune or Redirect” strategy, you can maintain a large site without being penalized. You will be actively managing your content, signaling clear intent, and demonstrating to Google that your site is a helpful, well-organized resource, not just a confusing collection of expired posts.

You have asked some incredibly precise and important questions that reveal the deepest complexities of managing a Sarkari job portal. Let’s clarify these points one by one with a definitive rulebook.

Question 1: Is a general /dsssb-admit-card-2025-updates/ page always bad?

Yes, in the context of Google’s Helpful Content Update, creating or maintaining a general, catch-all “updates” page like this is a high-risk and fundamentally flawed strategy.

Here is exactly why:

• It Violates the “Single Source of Truth” Principle: When the pharmacist admit card is released, a user searching “DSSSB pharmacist admit card” wants the most direct answer. If Google sees your general /updates/ page and a specific /dsssb-pharmacist-recruitment/ page, it’s a coin toss which one it will rank. This is the definition of keyword cannibalization.
• The Content Becomes Stale and Irrelevant: Let’s say today you update the title to DSSSB Admit Card 2025 OUT for Pharmacist. It ranks well. Next week, the JE admit card is released. You update the title to DSSSB Admit Card 2025 OUT for JE. Now, what happens to the user searching for the pharmacist admit card? The page title no longer matches their query. The content they are looking for is now buried under newer information. The page is no longer the best, most direct answer for them.
• It Creates a “Frankenstein” Page: Over time, this single URL accumulates updates for dozens of different exams. It becomes a long, messy, and confusing page that doesn’t serve any single user intent well. This is a massive red flag for the Helpful Content Update, which prioritizes pages with a clear, specific purpose.

Conclusion: Delete or redirect this type of page. Do not use it. Focus all your energy on updating the original master recruitment page.

Question 2: Confusion about updating multiple pages.

You described a scenario where for one event (Pharmacist admit card release), you are updating:

1. A specific dsssb-pharmacist-recruitment-2025 page.
2. The main dsssb-aug-recruitment page.
3. The /dsssb/ hub page.

This is the central problem. You are creating massive confusion for Google.

The Golden Rule: Update ONLY ONE “Spoke” Page.

• The Hub Page (/dsssb/) should only be updated automatically. It’s a simple list that shows the most recently updated posts. The title of the hub page should never change (e.g., it’s always “DSSSB Recruitment, Exams, and Results”). When you republish the master recruitment page with a new date, it should automatically move to the top of the list on your hub page. That is the hub’s only job.
• The Spoke Page (The Master Recruitment Post) is the only page you manually edit and update with new information (admit card links, new title, etc.).

Stop creating separate pages for each post within a single notification. This brings us to your next critical question.

Question 3: Multiple posts in one notification (JE, Pharma, TGT, etc.)

Rule: One Notification = One URL.

If DSSSB releases a single notification document (e.g., “Advertisement No. 08/25”) that includes vacancies for JE, Pharmacist, TGT, and PGT, you must create only one master page for it.

• URL: /jobs/dsssb/dsssb-recruitment-advt-08-25-je-pharma-teachers/
• Title: DSSSB Recruitment 2025 (Advt 08/25): Vacancies for JE, Pharmacist, TGT, PGT

This page will be very long and detailed, and that is a good thing. You will use H2 and H3 headings to structure it cleanly, as described before. All updates for all posts within this specific notification will happen on this single URL.

When should you create a separate page?

Only when DSSSB releases a separate, new notification document for a single post. For example, if they release “Advertisement No. 09/25” which is only for PRT Teachers, then that gets its own new master page:

• URL: /jobs/dsssb/dsssb-prt-teacher-recruitment-advt-09-25/

Question 4: The Overlapping Recruitment Cycle (The Expert-Level Problem)

This is the most complex scenario and where most portals fail.

Scenario:

1. The DSSSB PRT exam from an older 2024 notification still has no exam date.
2. A new 2025 notification is released which also includes new DSSSB PRT vacancies.

The Correct Strategy:

You must treat these as two completely separate events because they are tied to two different notification numbers.

1. Old Page: You have an existing master page for the 2024 notification, let’s call it /jobs/dsssb/dsssb-teacher-recruitment-2024/. This page should have a section for PRT teachers that says “Exam date to be announced.” You do not touch this page yet.
2. New Page: You create a brand new master page for the new 2025 notification: /jobs/dsssb/dsssb-various-posts-recruitment-2025/. This page will also have a section for PRT teachers with its own details.

Now you have two pages that could rank for “DSSSB PRT Recruitment.” How do you handle this?

This is where your Hub Page and Internal Linking become critical.

• On your main /dsssb/ hub page, you will now list both:
  • LATEST: DSSSB Various Posts Recruitment 2025 (PRT, TGT…)
  • DSSSB Teacher Recruitment 2024 (PRT Exam Date Awaited)
• On the new 2025 recruitment page, in the PRT section, you can add a small note: “Note: This is a new recruitment cycle. For updates on the 2024 PRT recruitment, please see [link to the old 2024 page].”
• When the exam date for the old 2024 PRT exam is finally announced, you will go back and update the old 2024 page, change its title ([Exam Date OUT] DSSSB PRT 2024...), and republish it. It will then jump to the top of your hub page list, signaling the fresh news.

This method keeps everything clean and separate. Each URL is tied to its specific notification, and there is no confusion. You are helping the user (and Google) distinguish between different recruitment cycles for the same post.

To permanently fix this, you must adopt a strict content hierarchy. Think of your site in two distinct layers: Hubs and Spokes.

Layer 1: The Hubs (Post-Specific Pages)

These are your evergreen, post-specific pages.

• /dsssb/je/ or /dsssb-je/
• /dsssb/tgt/ or /dsssb-tgt/
• /dsssb/prt/ or /dsssb-prt/

The Role of Hubs:

• They are directories, not news pages.
• They contain evergreen content: What is a DSSSB JE? What is the general syllabus? What is the salary?
• They should automatically list all active recruitment posts (Spokes) that contain that job. For example, the /dsssb/je/ page should have a list that includes links to the “DSSSB JE Recruitment 2024” and the “DSSSB Various Posts Aug 2025 (includes JE)” pages.
• You DO NOT update these pages with news like “Admit Card Out.”

Layer 2: The Spokes (Notification-Specific Pages)

These are your individual blog posts for each unique government notification.

• /dsssb/dsssb-je-recruitment-2024/ (A notification for only JE)
• /dsssb/dsssb-various-posts-aug-2025/ (A notification for JE, TGT, PRT, etc.)

The Role of Spokes:

• This is your single source of truth for that one recruitment event.
• This is the ONLY page you will manually edit when an admit card, exam date, or result is announced for that specific recruitment.
• This is the page where you change the title (e.g., “[JE Admit Card OUT]…”) and update the publication date.

The “Do This, Not That” Guide

Let’s use a clear example: A new DSSSB notification is released for JE and TGT posts. A week later, the JE admit card comes out.

By committing to this “Hub and Spoke” model and the “Single Source of Truth” rule for all updates, you will eliminate the confusion that triggers HCU. Your site structure will become logical, your user experience will improve, and your authority on the topic will be clear to Google.

you are conufsing having / admit-card/ section it lists latest admit card for users but /admit-card/dsssb-admit-card/ title says dsssb admit card & exam date 2025 updates it links to latest admit card evetns like /dsssb-aug-2025-recruiment/ (dsssb pharmacisst aug 2025 admit card out) will this page /admit-card/dsssb-admit-card/ title says dsssb admit card & exam date 2025 updates treat as unhelpful according hcu it saying all updates but having little info linking to other source…

Yes, the page you described is high-risk and would likely be treated as unhelpful.

The page /admit-card/dsssb-admit-card/ with the title “DSSSB Admit Card & Exam Date 2025 Updates” is exactly the kind of page that Google’s HCU targets.

Here is why it’s a problem:

1. It’s a “Doorway Page”: The page itself provides no real answer. Its only purpose is to send the user somewhere else. A user lands there from Google, sees only a list of links, and has to click again to get the information they want. This is a poor user experience.
2. It Fails the “Value” Test: The page adds no unique value. The information it contains (a list of links) could be better presented on a higher-level hub page, making this intermediate page redundant.
3. It’s “Thin Content”: As you correctly identified, it’s just “a little info linking to other sources.” It doesn’t satisfy the user’s query on its own.

You have correctly diagnosed a flaw in that structure. We must simplify it to make it robust.

The Correct, Simplified Hub Structure

Forget the idea of creating multi-level hubs like /admit-card/dsssb/. The structure should be flatter and more direct.

There are only TWO types of pages you need in this system:

1. Main Category Hubs (Very few of these):
   • site.com/admit-card/
   • site.com/results/
   • site.com/sarkari-jobs/
   • Function: These are the top-level directories for your entire site. The /admit-card/ page lists ALL active admit cards from ALL organizations (DSSSB, SSC, UPSC, etc.).
2. Event-Based Master Posts (Your “Spokes”):
   • site.com/dsssb/dsssb-aug-2025-recruitment/
   • site.com/ssc/ssc-cgl-2025-notification/
   • Function: These are the single sources of truth for each recruitment event.

Here is how they work together, with no risky intermediate pages:

The content on your /admit-card/ page would look like this:

<h1>Latest Admit Card Downloads</h1>

Final Conclusion Revisited

This simplified model is the safest and most effective.

• You AVOID risky, thin “doorway” pages like /admit-card/dsssb-admit-card/.
• You HAVE a single, valuable top-level /admit-card/ hub that serves users browsing for all available admit cards.
• You DIRECTLY link from this main hub to the one, authoritative master post that contains the detailed information.

This structure gets the user to the definitive answer in the fewest possible clicks, which is a powerful, positive signal for Google and the best defense against any HCU-related penalties. Your instinct to question that intermediate page was exactly right.